Monday, August 2nd, 2010 - 11:58
Monday, August 2, 2010 - 11:48
As federal agencies become more involved in the Web 2.0 world, they are creating “hubs” for their social media connections. Some provide access to specific media links, such as agency bloggers, others provide links to policy and training.
The one that caught my attention was the new Social Media Hub created by Defense to help provide internal-to-Defense education, policy, and the ability for groups in Defense to "register" their social media initiatives in a central location.
I looked at what other agencies were doing and about half of the major agencies seems to have some sort of landing page for social media. In some cases, these pages are for agency employees (like Defense), but in other cases they are targeted to their external customers (like EPA). Here's a starter list, with a focus on the largest agencies. Please feel free to offer corrections or additions:
- Agriculture: http://www.usda.gov/wps/portal/usda/usdahome?navid=USDA_STR
- Commerce: re-designed website, but not specific social media hub
- Defense: http://socialmedia.defense.gov/ . . . and the different military services seem to have similar sites, as well (e.g.; Air Force, Army, Navy, Marines
- Education: can’t find anything
- Energy: doesn’t seem to be for the department, but one of its units has a social media hub: http://www.eere.energy.gov/socialmedia/
- Health & Human Services: http://newmedia.hhs.gov
- Homeland Security: http://www.dhs.gov/xabout/gc_1238684422624.shtm
- Housing and Urban Development: there’s no Social Media Hub, but buried in its Open Government Plan is a handy list (scroll down): http://portal.hud.gov/portal/page/portal/HUD/open/plan/transparency-initiatives
- Interior: http://www.doi.gov/open/social-media.cfm/
- Justice: can’t find anything.
- Labor: can’t find anything
- State: it’s pretty skimpy page, especially given how much they actually do: http://fpc.state.gov/c31466.htm# . . . but here’s its guidance for employees: http://www.state.gov/documents/organization/144186.pdf
- Transportation: can’t find anything
- Treasury: can’t find anything
- Veterans Affairs: can’t find anything
- Environmental Protection Agency: http://www.epa.gov/epahome/socialmedia.html
- General Services Administration: http://www.gsa.gov/graphics/staffoffices/socialmediahandbook.pdf
- National Archives and Records Administration: http://www.archives.gov/social-media/
- NASA: http://www.nasa.gov/connect/index.html
- National Science Foundation: http://www.nsf.gov/social/
- Office of Personnel Management: can’t find anything
- Small Business Administration: can’t find anything for SBA, but its business.gov site has some statistics on its use as a social media platform: http://business.sba.gov/about/metrics/social-media/
- Social Security Administration: can’t find anything
- White House: http://www.whitehouse.gov/blog/09/05/01/WhiteHouse/
In addition, GSA has created a helpful page for agencies to use in framing their social media initiatives: http://www.usa.gov/webcontent/technology/other_tech.shtml
www.FCC.gov/connect
For State Department: domestic outreach via social media is grouped together on the home page at state.gov. Additionally, international outreach at embassies is listed at the State Facebook page: http://www.facebook.com/usdos#!/usdos?v=app_6009294086.
The National Institutes of Health has a central point for our social media efforts: http://www.nih.gov/Subscriptions.htm
The Department of State has an extensive Social Media Hub that is located on our intranet. In fact a majority of the content on the Defense.gov site comes from our site.
We provide How To guides called Social Media Field Guides, Best Practices from around State Department, a Forum section and a Resource and Research section.
We have recently added two new programs to the Social Media Hub - our Ask the Experts program and our Community Managers Group.
By far, our site is one of the most extensive sites for social media in the Federal, State and local governments. We are regularly asked to consult to other agencies on the development of our Social Media Hub and to share some of our content. In the future, we would like to find better ways of sharing the information we develop.
U.S. Fish and Wildlife Service has a comprehensive hub:
http://www.fws.gov/home/socialmedia